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The term “cloud computing” can bring about different reactions from your customers. For example, CFOs seeking affordable ways to boost productivity and cut costs may readily embrace the cloud as a cure-all for operational ills. On the other end, data center managers may express concerns about security, reliability, and availability, causing them to think twice before moving any application to the cloud.
Both sides of the argument have a point. But based on market trends, it is becoming abundantly clear that more organizations are taking the plunge and reaping the cost saving benefits of the cloud. The good news is that these trends have the potential of creating new sales opportunities for your business.
UPS solutions are still a must-have PC and server sales may be trending downward, but sales of networking equipment remain strong without any sign of weakening. This indicates that even though businesses are moving some of their IT to cloud-based providers, they still need to rely on network equipment to ensure that their employees can connect to off-site resources.
Because just a minute of downtime can reduce productivity and lead to revenue losses, your customers continue to seek solutions to protect their valuable network equipment. For your business, this creates an opening to grow sales.
As an APC™ by Schneider Electric™ channel partner, you are well-positioned to present world-class UPS solutions that can give your customers peace of mind in a data center market racing ever more quickly towards the cloud.
Helping your customers address three key challenges. If your customers are looking to leverage the cloud for their data center assets, there are three main challenges that you need to help them address: 24/7 uptime, network management, and physical network infrastructure.